In the early 1940s, Seven appeared in minor roles in three films. Her screen debut came in Miss Seventeen, a production of Producers Releasing Corporation. With the advent of World War II, she was one of the many volunteers at the Hollywood Canteen.
She changed her name to Toni Seven in June 1944 so that she could sign her name Toni 7. Publicity man Russ Birdwell conceived the Seven name. Seven was accompanied to Los Angeles Superior Court by attorney Jerry Giesler, when she petitioned that her name be changed. Seven was tested for a contract by film producer Hunt Stromberg and received a large buildup in military service publications. In August 1944, Seven was receiving five hundred letters weekly from fans.
Model
Seven was part of the first pin-up exhibition ever held in the United States. She was joined by screen stars Jane Russell and Martha Tilton in an event which included life-size photos of the actresses. The show, which included autograph sessions and personal appearances, began on November 26, 1944. The locale was the Hollywood U.S.O. at 1531 North Cahuenga Boulevard, Los Angeles, California.
The Society of Photographic Illustrators voted Seven's legs the best among actresses' anatomical features, which when combined, would compose the perfect model. Actresses who were selected in the poll included Miriam Hopkins (lips), Paulette Goddard (bust), and Betty Grable (hips). The cameramen announced their choices in May 1946.
Theater
In 1946, Broadway producer W. Horace Schmidlapp planned a revival of Accent On Youth by Samson Raphaelson. The theatrical presentation was to feature Seven in a leading role. In 1947, Seven sold her Benedict Canyon home and moved to New York City.
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